Cold Exposure Therapy - Should You Take The Plunge?

Discover the Power of Cold Exposure Therapy for Health and Wellness

If you're on the lookout for a novel approach to enhance your health and wellness, you might have come across cold exposure therapy. This practice involves subjecting your body to cold temperatures through various methods, such as taking cold showers or immersing yourself in ice baths.

Though it may seem daunting initially, cold exposure therapy (CET) offers numerous physical and mental benefits. Here's how it can improve your overall well-being:

1. Boosts Immunity:

Immersing yourself in cold water can strengthen your immune system. Exposure to low temperatures prompts your body to produce more white blood cells, which combat infection and illness[1]. Furthermore, cold exposure increases cytokine production, proteins that play a critical role in immune response[2].

2. Reduces Inflammation:

Cold exposure can also help alleviate inflammation in the body[3]. Inflammation contributes to many chronic diseases, such as arthritis, heart disease, and cancer. By curbing inflammation, CET can lower the risk of these ailments and promote overall health. Increases Energy and Alertness:

3. Cold exposure has been proven to enhance energy levels and alertness[4].

Chilly temperatures activate the sympathetic nervous system, which governs the "fight or flight" response. This can sharpen focus and concentration while providing a natural energy boost.

4. Improves Mood:

Lastly, CET can elevate your mood. Cold exposure stimulates the production of endorphins, the body's natural "feel-good" chemicals[5]. This effect can help reduce stress and anxiety, fostering feelings of happiness and well-being.

Undeniably, cold exposure therapy is a valuable resource not only for physical health but also for mental well-being.

It's important to recognize that CET isn't suitable for everyone. If you have a heart condition or other medical concerns, consult your doctor before attempting CET.

Nevertheless, for those who can safely engage, cold exposure can be an invaluable tool for enhancing health and wellness. Whether you choose cold showers, ice baths, or cryotherapy, remember to start slow and progressively build your cold tolerance.

Stay fit (and cold) my friend!


Founder & CEO


[1] Brenner, I. K., Castellani, J. W., & Rhind, S. G. (1999). Immune changes in humans during cold exposure: effects of prior heating and exercise. Journal of Applied Physiology, 87(2), 699-710.
[2] Shevchuk, N. A. (2007). Adapted cold shower as a potential treatment for depression. Medical Hypotheses, 70(5), 995-1001.
[3] Lombardi, G., Ziemann, E., & Banfi, G. (2017). Whole-Body Cryotherapy in Athletes: From Therapy to Stimulation. An Updated Review of the Literature. Frontiers in Physiology, 8, 258.
[4] Huttunen, P., Kokko, L., & Ylijukuri, V. (2004). Winter swimming improves general well-being. International Journal of Circumpolar Health, 63(2), 140-144.
[5] Mäkinen, T. M., Juvonen, R., Jokelainen, J., Harju, T. H., Peitso, A., Bloigu, A., ... & Hassi, J. (2006). Cold temperature and low humidity are associated with increased occurrence of respiratory tract infections. Respiratory Medicine, 100(3), 431-436.
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